LocalView – Designing an App and Web App
One of the important initiatives at LocalView was to redesign our marketing website into a web application. The web application would display deals, happy hours, events and businesses listed on the mobile app. In addition to the information form the app, we developed the Web App to post local content we would create.
The site was built on a Ruby on Rails platform with a Zurb foundation-based front-end framework. When designing each page of the site we used a mobile first approach, ensuing that those visiting the site would be able to easily download the app, as well as get the information they needed without downloading the app.
Creating a consistent design across multiple platforms allowed us to also test new features on the web app circumventing the app approval process.